Vital Care of Raleigh Hero Award & Grand Opening Video
Brand Positioning
For Vital Care of Raleigh, I produced a dynamic video experience designed to celebrate leadership, highlight company culture, and support a major milestone moment.
This project centered around two key initiatives:
- A Hero Award intro video honoring Marcy Parker at Fusion Pharmacy’s upcoming October conference
- A Grand Opening feature capturing the energy and impact of their new location
The video blends cinematic b-roll of the new facility with authentic interviews and testimonials from Marcy’s coworkers, creating a heartfelt narrative that reflects her influence and leadership within the organization.
Through intentional storytelling, the piece elevates not only Marcy’s contributions but also the mission and excellence behind Vital Care.
Details
Services
Videography, Color Correction
Performed
Under the Operation of
RTP Photo and Video
Role
Director, Editor
Fun Fact:
This video served a dual purpose—positioning the Vital Care brand while also being produced as a surprise tribute, shown just before Marcy was presented with the Hero Award.
Equipment used
Sony A7s iii | Ninja Monitor | Rode 2 Mic | Nan Lights
